Learn How To

Maximize Existing
Products + Services.

Uncover Hidden Value


Once a product is in the marketplace, many companies don’t explore creative ways to improve or expand it. Determine the untapped potential in your existing products or services—from creative iterations to new revenue streams and markets.



How We Build This Capability

Workshops That Engage

Discover how to overcome common roadblocks to innovation and master the skill of better feedbacking in this workshop. Solve your real-world business challenges in the room using powerful techniques for creative thinking and problem solving.

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A handful of incremental innovations can be just as effective as one big idea. Utilize the technique in this Accelerated Learning session for extracting more value out of your current products or services simply by adding or removing features.

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A favorite exercise at Samsung, take advantage of 40 innovation opportunities in this Accelerated Learning session by putting the theory of Inventive Problem Solving to work for your business.

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Keynotes That Inspire

The fate of Pan Am and Blockbuster are evidence that no matter how popular or beloved your brand, its survival depends on your ability to innovate. From CEO and TED-talk veteran Lisa Bodell, you’ll learn how to survive by strategically challenging the status quo and building change from the middle out. Objectively analyze your entire business to identify external threats as well as internal weaknesses—and solve for them. By killing your own company, you’ll prevent anyone else from writing its actual obituary.   

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Tools That Empower

  • 6 On-Demand Videos
  • 8 Tools + Techniques
  • 7 Bonus Resources

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Ideal for

  • Organizations with successful products or services that haven’t been improved in the last two to four years.
  • Leaders who want to build incremental aspects into their innovation program.
  • Organizations that are developing a new business model or expanding into a new market.

Skills You’ll Learn

  • Creative problem-solving
  • Foresight
  • Disruptive thinking

Results from FutureThink Clients

Accenture updated an existing service and increased revenue for it by 13%.

Novartis revamped or improved 12 business ideas in a single day.

All the Cool Kids Are Doing It

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